JSearchAd is a lightweight easy to use Joomla! plugin that opens up the value of the Banner component in Joomla! even further.
Once installed, by simply adding meta keywords to your banners, when a user searches your Joomla! website, if they enter a keyword that matches what you have specified in the meta keywords, the banner is displayed. This means the users of your website will see the banners you want them to.

By pushing your users to areas of your site, you can increase conversion more effectively.

Tip: Set up Google Analytics on your Joomla! website and look at the search terms being entered by your users to ensure you trigger banners for your most common searched terms.

JSearchAd can also automatically set the necessary utm variables for Google Analytics tracking. This means you can easily see in your analytics which banners are performing the best.